Cemex Rmc Acquisiton

CEMEX Cementing Relationships (2004 2007) 1. Executive summary CEMEXs acquisition and post-merger acquisition of RMC inspected from a superior helicopter view can be ab initio set as a success. The change focussing abbreviation of the case, however, reveals several(prenominal)(prenominal) issues. The issues atomic number 18 not critical scarce if are palpable in case of all cardinal fits of the congruence theoretical account. In this summary the environment is assessed by a SWOT analysis and findings from a PESTEL framework thinking. The congruence framework guided the system of logic of investigating the fit amidst the strategy and the environment and the throughputs. During the analysis several change management concepts have been addressed, most of which are around socio-cultural, strategic, and communication and participation of people. 2. Situational analysis CEMEX is one of the worlds largest supplier of edifice materials (US $15.14 bln sales in 2 011). The Mexican club founded in 1906 has abundant been a local, Mexican player but since 1992 it has stepped on an exponential function „road to become global. A come across antecedent for this has been the appointment of Lorenzo Zambrano to be the CEO and Chairman in 1985.

With his in-depth association of the Monterey based company (grandson of founder and went through the rill process becoming CEO), extensive business management skills (MBA, US universities), and bleakness to high-tech solutions, computer aided business (CEMEXNet) CEMEX acquired and develop the skills infallible to outperform its riva ls in size, quality, and positiveness. Succ! ess can be root to the strategy that CEMEX has been focused on emerging markets where profitability was high versus developed markets. Prior to the 2004-2007 period CEMEX has made several acquisitions in Mexico and mainly in other Spanish speechmaking countries care Spain, Venezuela, Colombia, and Costa Rica but also countries like Egypt, Indonesia and the the States have been on the agenda. In the mid 2000s CEMEXs strategy was forming around...If you urgency to get a full essay, show it on our website: OrderCustomPaper.com

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